Why Pricing Your Home Correctly Matters More Than You Think

If you’ve ever seen that famous movie line — “Do you understand the words coming out of my mouth?” — you know it’s usually said when someone isn’t quite getting the message.

In real estate, the market is always talking.
And the message it sends is loud and clear: price matters.

As a seller, pricing your home correctly from the start is one of the most important decisions you’ll make. It directly impacts how fast your home sells, how many buyers walk through the door, and ultimately how much money you walk away with.

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The First Price Is the Most Important Price

When your home first hits the market, it gets the most attention it will ever receive.
Serious buyers, active agents, and online search alerts are all watching.

If the price is right, you create excitement.
If it’s too high, buyers scroll right past.

Overpricing doesn’t “leave room to negotiate” — it often leaves your home sitting.

And when a home sits too long, buyers start asking:

• “What’s wrong with it?”

• “Why hasn’t it sold?”

• “Will they take a low offer?”

That’s not the position you want to be in.

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What Happens When a Home Is Overpriced?

Many sellers worry about pricing too low.
But the real danger is usually pricing too high.

Here’s what typically happens:

• Fewer showings

• Less online interest

• Longer days on market

• Price reductions later

• Buyers expecting a discount

The longer a home sits, the more leverage buyers gain — and the more negotiating power sellers lose.

In many cases, homes that start overpriced end up selling for less than they would have if they had been priced correctly from the beginning.

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What Pricing It Right Can Do for You

When your home is priced correctly from day one, good things happen:

✔ More buyer activity
✔ More showings
✔ Stronger offers
✔ Potential multiple-offer situations
✔ Better terms and timelines

The right price doesn’t mean giving your home away — it means positioning it to attract the right buyers who are ready, willing, and able to pay market value.

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The Market Always Tells the Truth

Your home’s value isn’t based on:

• What you paid

• What you need

• What your neighbor hopes to get

It’s based on:

• Recent sales

• Current competition

• Buyer demand

• Market conditions

As a Real Estate Broker with Century 21 Circle, my job is to interpret what the market is saying and help you use that information to your advantage.

Because at the end of the day…

The market is speaking.

Do you understand the words coming out of its mouth? 😄